WhatsApp

Growth campaign

I was given the opportunity to work closely with WhatsApp on their Growth Campaign, aiming on markets of USA, France, Pakistan and Egypt.

In five animated stories we would show the ways of private communication WhatsApp has to offer. Showing realistic and (especially in these times) recognizable situations in which we can still be close to our loved ones.

Unfortunately, three stories were cancelled halfway the process, having the two films that focused on (group) video calling left: “Knitting” and “Kid’s Birthday”.

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